Krafton, which is often mentioned with PUBG but includes many games, has published its financial reports for the first half of 2024. Krafton, which achieved record revenues in the January-June 2024 period, is still generating significant revenues with PUBG.
PUBG is still generating significant revenues for Krafton!
Krafton added the revenue it earned in the first six months of 2024 to the Korean International Final Reporting Standards tables. According to the reports, it earned a total revenue of 1 billion 816 thousand dollars in the first half of 2024. Operating profit was announced as 468 million 442 thousand dollars.
Krafton, which achieved a 48.3 percent increase in total revenue and 55 percent increase in operating profit compared to the previous period, reached its highest revenue level ever. Krafton, which earned a large portion of this revenue, i.e. 520 million dollars, in the second quarter, earned exactly half of its profit in the second quarter.
The developer, who invested in a total of 11 games during this period, was able to attract everyone’s attention again with the innovations it brought, especially in the PUBG wing. The game, which received positive reactions from users especially due to map updates and collaborations, increased its monthly active user count by 40 percent compared to the previous year. The number of users paying for the game has doubled compared to the previous year. In particular, the collaboration with Lamborghini accelerated the growth of the game considerably.
Things seem to have improved considerably in the Krafton wing in 2024. The increase in the number of PUBG players, which had fallen a while ago, the innovations added to the game and the paid subscriptions seem to have increased the company’s revenues considerably. What do you think about this? We are waiting for your ideas in the comments.
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